DESCRIPTION OF THE OPERATION
Within the framework of the Operational Programme 2014-2020, business projects related to the use of e-commerce and ICT in companies in the Autonomous Community of Extremadura are financed, co-financed with Regional Development Funds (ERDF), with the aim of promoting the use of e-commerce and ICT by the self-employed, as well as increasing the number of self-employed and companies in Extremadura that market their products/services online, and promoting projects that integrate solutions that meet security standards and are based on existing platforms that comply with and are reliable.
The project consisted of validating the creation of an online shop. At the same time, in order to promote its visibility, actions have been carried out to improve its organic positioning (SEO) and an online marketing campaign (SEM) has been carried out with the same objective.
Organic increase in traffic and improvement in traffic quality in the short to medium term.
REGULATORY BASE: "Developing the digital economy, including e-commerce, for the growth, competitiveness and internationalisation of Spanish companies".
AMOUNT RECEIVED: €4,799
FUND: European Regional Development Fund (ERDF)